Thursday, March 5, 2026

NTB attending 60th ITB in Berlin

Kathmandu, Mar. 4

The Nepal Tourism Board (NTB) is attending the 60th edition of ITB Berlin 2026, the world's leading travel trade show, taking place from March 3 to 5.

"This year, despite the ongoing challenges stemming from the crisis in the Middle East, 25 companies from Nepal have successfully made their way to the event, showcasing the resilience and unwavering spirit of Nepal’s tourism industry," it said in a statement on Wednesday.

The NTB also informed that while it had initially anticipated the participation of 31 companies, the current circumstances have necessitated adjustments, underscoring the importance of solidarity and support within the tourism community.

It expressed its commitment to promoting Nepal as a vibrant tourism destination, highlighting its unique offerings ranging from thrilling trekking routes in the Himalayas to the serene ambiance of its ancient temples and rich traditions. "Our focus extends beyond this event; it encompasses a renewed commitment to sustainable tourism practices, community engagement, and enhancing visitor experiences," read the statement.

The Nepal pavilion was inaugurated by Sagar P. Phuyal, Charge de' affairs, Embassy of Nepal in Berlin in the presence of NTB Senior officials Robin Regmi, Srijana Nepali and Shiv Raj Pandeya.

"As we participate in ITB Berlin, we aim not only to connect with international partners but also to reinforce our commitment to promoting Nepal's tourism potential," said Regmi. "Despite challenges, our dedication to making Nepal a must-visit destination remains strong. We have a wealth of experiences to offer to travelers from around the globe."

 Published in The Rising Nepal daily on 5 March 2026.      

No comments:

Post a Comment

Featured Story

Govt prepares primary draft of DRR Policy

Kathmandu, Apr. 29: The government has prepared the preliminary report of the National Disaster Risk Reduction (DRR) Policy and Strategic ...