Kathmandu, Jan. 12
The state-owned Nepal
Television (NTV) and Radio Nepal are beginning their operation as one
institution under the Public Service Broadcasting (PSB) Act 2081, from Tuesday,
January 14, first day of Magh in Nepali calendar month.
The two broadcasting
companies have been brought under the PSB to keep them away from the political
and commercial interests and focus on public service mandate.
Minister for Communication
and Information Technology, Prithvi Subba Gurung, will kick off the pre-launching
that coincides with a three-day workshop on the PSB framework starting on
Tuesday, January 14.
Dr. Mahendra Bista,
Chairperson of Public Service Broadcasting Nepal said that Radio Nepal and
Nepal Television have already been transformed into public service
broadcasters. The pre-launch event will give a formal beginning to it.
Dr. Kundan Aryal, Head of
the Department of Journalism and Mass Communication at the Tribhuvan
University, emphasised the need for public service broadcasters to remain free
from vested political and commercial interests. “Such institutions must rise
above narrow interests to address the fundamental communication needs of the
people,” he said.
Dr. Aryal also underscored
the importance of providing balanced news and fulfilling the public’s
information needs in areas such as agriculture, education, and health.
According to him, a national public broadcaster should cater to the
communication needs of all citizens.
The pre-launch programme will feature a panel of eight experts discussing
various topics including interactions with experts on international PSB
practices, deliberations with representatives of major political parties on
democracy and nation-building, and dialogue with relevant ministers and experts
on the role of public broadcasting in education and health.
The programme will also feature engagement with disaster management
experts, consultations on communication policies and practices with
policymakers and subject-matter experts, and conversations with cultural,
literary, and social advocates on promoting national unity.
Likewise, plans are in place
to consult with officials from Japan’s public broadcasting service to learn
from their experiences and improve Nepal’s PSB system.
Dr. Bista expressed
confidence that the event would contribute to the technical and digital
transformation of Nepal’s public service broadcasting. He remarked, “This
initiative aims to ensure Radio Nepal and Nepal Television reach citizens
across the country, addressing their issues and meeting the demands of
stakeholders."
The three-day programme is
also expected to help in formulating short, medium, and long-term plans for
public service broadcasting in Nepal.
Published in The Rising Nepal daily on 13 January 2025.
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