Saturday, September 4, 2021

Actress Karishma starts selling electronics

Kathmandu, Sept 1

Actress Karishma Manandhar has entered into the business of electronics good.

Her company Risik Trading Concern Pvt. Ltd. has launched the electronics goods of Intex, an Indian company.

The distribution company in Nepal said that it would supply electronics goods required for family needs.

"I am hopeful that consumers would buy products of Intex for their domestic uses," she said at a press conference organised to announce the launching of the business on Wednesday.

Intex has been in electronic goods production for the last two-and-a-half decades, but it is now launched in the Nepali market by Karishma.

"This is my new journey to the business of electronic goods and consumers will like our products as they have liked our movies," she said.

Earlier, Intex brand mobiles were introduced in Nepali market about eight years ago. It was the topmost brand of India in 2015.

Its core businesses are mobile phone, consumer electronics, home appliances and information technology products. It has spread its wings across 40 countries across the globe.

Chief of International Trade of the company Bishwas Agrawal said that the goods from Intex brand come with up to 10 years warranty and the company always strived for quality products to the consumers.

"Nepal was the first international market for the company. We want to take it to the newer heights. Some of the products of the company like the refrigerator have received very good feedback," said Vinay Joshi, Country Manager of the company in Nepal.

Published in The Rising Nepal daily on 2 September 2021. 

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